Making construction information feel approachable.
The challenge was to turn a substantial amount of technical information into a guide that felt clear, engaging and accessible, without losing the credibility of the subject.
Working in collaboration with VISIO Architecture, I developed the visual direction for the publication, reworking their hand-drawn architectural illustrations and introducing a distinctive watercolour treatment to create a more expressive and human visual language.
The result was a practical construction guide designed to feel less technical and more inviting, combining structured information with an artistic, approachable visual experience.